• Responsible for executing Isabelle La Rue's rebrand, encompassing website redesign, social media, content creation, and visual communication enhancement.

    • Developed and coded a new website, receiving 90% positive feedback, boosting user interaction and brand visibility.

    • Organized a full-scale photoshoot, from selecting models to scouting locations.

    • Revitalized brand identity through a fully endorsed proposal, redefining color schemes, mood, theme, and mission to align with evolving brand objectives.

e-comm. photo production

coordinated, produced, and styled ilr’s e-commerce shoot. handled all post-editing and shopify uploads of product photography for ilr’s website.

website redesign + development

Helped transition Ilr to shopify and fully designed their website.

Social Media

Produced content for social media that was in line with ilr’s rebrand